Teaching plan for the course unit

(Short version)


Catalą English Close imatge de maquetació




General information


Course unit name: Discourse Analysis

Course unit code: 362547

Academic year: 2021-2022

Coordinator: Pau Canaleta Heras

Department: Department of Political Science, Constitutional Law and Philosophy of Law

Credits: 3

Single program: S



Estimated learning time

Total number of hours 75


Face-to-face and/or online activities



-  Lecture with practical component




Supervised project


Independent learning




Learning objectives


Referring to knowledge

— Describe the relationship between discourse and action in the activity of political actors, identify different communicative models and analyse the weight assigned to symbolic capital in legitimising processes in the public sphere.

— Identify different approaches to discourse analysis.

— Explain political activity as a communicative process in which various elements interact.

— Identify discourse as a central feature of political activity.

— Describe the history of the construction of discourse.


Referring to abilities, skills

— Have the tools and instruments required to engage in political analysis and write up research and produce reports and reviews on specialist subjects.

— Use critical reasoning skills to weigh the importance of political discourse and its influence on democratic governance today.



Teaching blocks


1. The study of discourse as a discipline of political science

1.1. Political actors and the construction of discourse

1.2. Introduction to political communication

1.3. Communication during political campaigns and government communication

1.4. Communication and discourse

1.5. The construction of political discourse

2. Political discourse

2.1. The construction of political discourse

2.2. Internal and external discourse

2.3. Types: speaking in parliament, interviews, assemblies, gatherings and debates

3. Political persuasion

3.1.  The concept of persuasion

3.2. The three modes of persuasion: ethos, logos and pathos

3.3. Common rhetorical devices

3.4. Political metaphor

3.5. Rhetorical devices in writing speeches

4. Communication during political campaigns

4.1.  Discourse and communication

4.2. Personalising politics: infotainment and politainment

4.3. Creating political messages, candidate and party image and party programmes

4.4. Persuasion tactics and negative campaigning

4.5. Analysing and regulating campaigns

5. Public institutions as communicators

5.1. Discourse and communication

5.2. Techniques and infrastructures

5.3. Functions and regulation of institutional campaigning

5.4. Campaign analysis

6. Social organisations as communicators

6.1. Discourse and communication

6.2. Techniques and infrastructures

6.3. Campaign analysis