Teaching plan for the course unit



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General information


Course unit name: Business Economics

Course unit code: 364545

Academic year: 2021-2022

Coordinator: Ana Maria Nuņez Carballosa

Department: Department of Business

Credits: 6

Single program: S



Estimated learning time

Total number of hours 150


Face-to-face and/or online activities



-  Lecture with practical component

Face-to-face and online




-  Problem-solving class

Face-to-face and online



Supervised project


Independent learning




Competences to be gained during study



CG6 - Creative and entrepreneurial skills (capacity to conceive, design and manage projects).


CG5 - Ability to work in a team (capacity to collaborate with others and contribute to a common project, capacity to work in cross-disciplinary and multicultural teams).


CG8 - Capacity to communicate in English and/or other foreign languages orally and in writing, comprehension skills, and mastery of specialized language.


CE11 - Understanding of the culture and business practices of different countries, as the basis for adapting to an interacting effectively with other geopolitical contexts.


CE10 - Ability to take planning and organizational decisions in an international busniess context.


CE7 - Capacity to draw up, interpret and apply accounting and financial information in a business context.

Learning objectives


Referring to knowledge

— Acquire a global vision of business management and economics.
— Focus on the accurate application of management tools.
— Gain a general understanding of basic management tools related to planning, organisation, human resources and control.
— Gain a broad understanding of key concepts, vocabulary and terminology of business economics.
— Learn the main features of entrepreneurship and the general process for setting up a company.
— Learn how to analyse the economics (costs, revenues, benefits, among others) involved in a company and to identify optimisation opportunities.
— Learn how to analyse location factors and the environment affecting business economics.
— Learn how to evaluate the financial structure of a company and to identify potential investment projects.


Referring to abilities, skills

— Learn how to evaluate and choose appropriate business projects, organisational structures and budgets.
— Gain the capacity for analysis, synthesis and diagnosis in examining and solving case studies and problems.



Teaching blocks


1. First part

1.1. Introduction

1.2. Companies and entrepreneurs

1.3. Business size

1.4. Company location

2. Second part

2.1. Financial sources

2.2. Company investments

3. Third part

3.1. Business administration

3.2. Business planning

3.3. The organic business structure

3.4. The control function in an organisation



Teaching methods and general organization


The teaching methodology combines theoretical contents with practical applications. The latter include case studies, exercises and other activities that complement theoretical knowledge with an applied approach.

The Virtual Campus is the main channel of communication between the lecturer and students. It is used to post tasks, questionnaires, administrative and academic information about the subject and specific information about the assessment.

Attendance to lectures is essential to the successful completion of the subject.

Students must also ensure that they complete the necessary reading or assignments before each session and by due dates.



Official assessment of learning outcomes


Assessment is designed to verify that students have accomplished the learning outcomes and acquired the desired skills and competences. There are two assessment options for this subject: continuous assessment or single assessment.

Continuous assessment

Continuous assessment consists of different compulsory elements:

— Practical applications and/or final project (40%)

— Exams (60%)

NB: The structure of the continuous assessment is detailed in the Virtual Campus. The minimum grade required to pass continuous assessment is 5/10. Students who fail to pass continuous assessment are entered for single assessment.


Examination-based assessment

Students are assessed on the basis of an exam that accounts for 100% of the final grade. The exam is divided into two parts:

— Theoretical part

— Practical part

Students must obtain a minimum grade of 3 out of 10 in each part to be eligible to pass the subject. The minimum grade required to pass single assessment is 5/10.

Repeat assessment

The repeat assessment procedure has the same structure as the single assessment.



Reading and study resources

Consulteu la disponibilitat a CERCABIB


AGUER HORTAL, Mario; PÉREZ GOROSTEGUI, Eduardo. Manual de administración y dirección de empresas : teoría y ejercicios resueltos. Madrid : Centro de Estudios Ramón Areces, 2010

Catāleg UB   Enllaç

BATEMAN, Thomas S., SNELL, Scott A. Management : building competitive advantage. 3rd ed. Chicago : Irwin, 1996

Catāleg UB  Enllaç

BRICKLEY, James A., ZIMMERMAN, Jerold L., SMITH, Clifford W. Organizational architecture : a managerial economics approach. Chicago : Irwin, 1996

Catāleg UB  Enllaç

CARLTON, Dennis W.; PERLOFF, Jeffrey M. Modern industrial organization. 4th ed. Boston : Pearson/Addison Wesley, 2005

Catāleg UB  Enllaç

CUERVO GARCÍA, Álvaro (dir). Introducción a la administración de empresas. 6a ed. Madrid : Thomson-Civitas, 2008

Catāleg UB  Enllaç

Financial Times mastering management. London : Pitman : Financial Times, 1997

Catāleg UB  Enllaç

MADURA, Jeff. Introduction to business. 5th ed. St. Paul, Minn. : Paradigm Publishing, 2010

Catāleg UB  Enllaç

RUE, Leslie W., BYARS, Lloyd L. Management skills and application. 14th ed. New York :McGraw-Hill Irwin, 2013

Catāleg UB  Enllaç

TRIADÓ i IVERN, Xavier Ma. [et al.] Administración de la empresa : teoría y práctica. Aravaca : McGraw-Hill, 2011

Catāleg UB  Enllaç
Versiķ en línia (2016)  Enllaç