Teaching plan for the course unit

 

 

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General information

 

Course unit name: Research Methods in International Business

Course unit code: 573220

Academic year: 2021-2022

Coordinator: Fariza Achcaoucaou Iallouchen

Department: Department of Business

Credits: 2,5

Single program: S

 

 

Estimated learning time

Total number of hours 62.5

 

Face-to-face and/or online activities

22.5

 

-  Lecture

Face-to-face and online

 

12

 

-  Lecture with practical component

Face-to-face and online

 

10.5

Supervised project

20

Independent learning

20

 

 

Competences to be gained during study

 

General competences

CG1. Creative and entrepreneurial skills (capacity to conceive, design and manage projects, and to research and integrate new knowledge and approaches).

CG2. Capacity to propose a business project based on an original idea and to assess its feasibility.


Basic competences

CB8. Capacity to integrate knowledge and tackle the complexity of formulating judgments based on incomplete or limited information, taking due consideration of the social and ethical responsibilities involved in applying knowledge and making judgments.

CB9. Capacity to communicate conclusions, judgments and the grounds on which they have been reached to specialist and non-specialist audiences in a clear and unambiguous manner.

CB10. Skills to enable lifelong self-directed and independent learning.


Specific competences

CE1. Capacity to apply the main concepts and management tools to resolve advanced problems and business situations related to the strategic, financial, commercial, operational and logistics management of international companies.

CE2. Capacity to adopt a strategic, integrated approach to business problems and ability to address them effectively at an international level.

CE9. Capacity to examine the options, potential and opportunities presented by different regions in the global economy and to identify the specific features of the various markets and societies involved, with a view to improving effectiveness and complying with demands on professional responsibility.

CE10. Capacity to acquire an advanced level of competence in the writing of scientific documents, specialized reports and research papers in which value judgements are formulated, complying with standard criteria for publication or for presentation to potential stakeholders or other interested parties at the global level.

 

 

 

 

Learning objectives

 

Referring to knowledge

At the end of the course, students should be able to:

— Identify the role of business research in international companies.

— Establish the research question of a research project related to international business.

— Critically evaluate the key literature on international business supporting the research question.

— Establish the theoretical framework for an international business project.

— Understand the differences between quantitative and qualitative research methodologies.

— Know how to plan and develop data gathering in international business research.

— Learn the key aspects of case study research in international business.

— Write scientific documentation, specialised reports and research projects on international business in the most appropriate way.

— Write a good research proposal in international business that can be effectively presented.

 

 

Teaching blocks

 

1. Research

1.1. Academic research

1.2. Bibliographic databases

1.3. Literature review

1.4. Academic writing

2. Business plan

2.1. Overview of a real international business plan

2.2. Structure(s) of international business plan(s)

2.3. Introduction to interest companies

2.4. Benchmark and competitors in the product-market fit

2.5. Markets and strategies

2.6. Conclusions and recommendations

 

 

Teaching methods and general organization

 

The methodology of the subject combines lectures to introduce theoretical concepts with more practical sessions based on group work, written assignments, information searches and projects.

 

 

Official assessment of learning outcomes

 

Students who follow the continuous assessment procedure must attend classes regularly and submit the assignments.

Assessment activities consist of:

— Research part: 50% of the final grade. In-class activities and assignments to be submitted. The characteristics are presented at the beginning of the course.

— Business plan: 50% of the final grade. The characteristics are presented at the beginning of the course:
• 1st activity: case study completed in class, individually and in groups
• 2nd activity: presentation on the approach and hypothesis to validate (as a customer/boss checkpoint or project kickoff)

Repeat assessment

Students who fail to pass continuous assessment must review and correct the assignments submitted.

Students who fail to submit any of the assignments have to submit two different tasks:

1) A research project and justification. The characteristics of this task are presented at the beginning of the course.

2) A business plan following the characteristics presented at the beginning of the course.

Worth 100% of the final grade.

 

Examination-based assessment

Students following single assessment do not need to attend class regularly nor submit the assignments.

Two different tasks must be submitted:

1) A research project and justification. The characteristics of this task are presented at the beginning of the course.

2) A business plan following the characteristics presented at the beginning of the course.

Worth 100% of the final grade.

Repeat assessment

Students who fail to pass single assessment must review and correct the assignments submitted.

Students who fail to submit any of the assignments have to submit two different tasks:

1) A research project and justification. The characteristics of this task are presented at the beginning of the course.

2) A business plan following the characteristics presented at the beginning of the course.

Worth 100% of the final grade.

 

 

Reading and study resources

Consulteu la disponibilitat a CERCABIB

Book

MACKEY, A.; GASS, S. M. (2016), Second language research : methodology and design, 2nd ed., New York, N.Y.: Routledge

Catāleg UB  Enllaç

DAY, R. A., GASTEL, B. (2018), How to write and publish a scientific paper, 8th ed, Cambridge [etc.] : Cambridge University Press

Catāleg UB   Enllaç

SAUNDERS, M., LEWIS, P., THORNHILL, A. (2019), Research Methods for Business Students, 8th ed. London: Pearson.

Catāleg UB  Enllaç

Electronic text

ASHBY, M. (2005): How to Write a Paper, Engineering Department, University of Cambridge, Cambridge

Recurs electrōnic extern  Enllaç