Referring to knowledge

Referring to abilities, skills

Referring to attitudes, values and norms

The course combines face-to-face lectures and various complementary activities (case studies, problem-solving exercises, readings, tests, assignments, etc.), which are completed either individually or in small groups, both in and out of class. 

Two two-hour classes per week, during which the essential information is provided so that students can work through the course syllabus and accomplish the learning objectives. In addition, part of this time is dedicated to working on articles, cases, exercises, tests, presentations, group work, etc. to deepen knowledge of the application and interpretation of theoretical concepts.

All information related to the course (assessment information, tasks, teaching materials, assignment due dates, etc.) is published on the Virtual Campus, the platform for communication between students and the teaching staff.

Class attendance is important for the learning process, which is based equally on individual and group work and class participation. Students are expected to prepare for classes by completing the relevant case studies and the recommended reading, as outlined in the course plan.

Continuous assessment requires students to work consistently through the course material and submit assessed work throughout the semester. Marks are awarded for specific assessed tasks and activities.

The overall mark for continuous assessment is worth 40% of the final grade, and the mark for the final examination is worth the remaining 60%. At the start of the academic year, information is posted on the Virtual Campus describing the continuous assessment tests, how they are evaluated, when they are carried out, and their weighting.

The business case studies and the different tasks included in continuous assessment have been defined to assess, both in terms of their content and presentation, the following student’s capacities: creativity and entrepreneurship, ethical commitment, interpretation and adaptation to changes in the environment, and the design, management and creation of viable business projects. 

To complete the continuous assessment process, students must sit a final examination on the entire course content, the date of which is set by the Academic Board.

For this method of assessment, the following points should be observed:

• Students must obtain a mark of at least 6 out of 10 for the continuous assessment activities to be eligible for a weighted final grade that takes into account the examination mark. Students who do not achieve this minimum mark are automatically entered for single assessment.
• Students must obtain a mark of at least 4 out of 10 in the final examination to be eligible to receive a final grade for the subject. Otherwise, the final grade awarded for the subject is 3.5.
• The examination consists of a multiple-choice test (50%) and a case study (50%). Students must obtain a mark of at least 4 out of 10 in each part to be eligible for a weighted final grade. Otherwise, the final grade awarded for the subject is 3.5 and there is no possibility to weight a final grade that takes into account the continuous assessment marks. 
• Students who submit the first continuous assessment activity are entered for this assessment procedure. Students who do not submit the first activity are entered for the single assessment procedure.

Examination-based assessment

Single assessment consists of a final exam, including more detailed and comprehensive questions, worth 100% of the final grade. The examination comprises a multiple-choice test (50%) and a case study (50%). Students must obtain a mark of at least 4 out of 10 in each part to be eligible for a weighted final grade. Otherwise, the final grade awarded for the subject is 3.5.

The examinations for students who have chosen the continuous assessment and single assessment options are held on the same day.

Students who do not achieve a pass grade through single or continuous assessment are entitled to repeat assessment, consisting of a single multiple-choice examination (comprising theoretical questions and a practical case). Under no circumstances can continuous assessment marks be considered for repeat assessment.

The dates for repeat assessment are set in the Faculty’s academic calendar and coincide with the second examination period in the academic year.