Teaching plan for the course unit

(Short version)

 
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General information

 

Course unit name: Business Creation

Course unit code: 363677

Academic year: 2025-2026

Coordinator: Maria Esther Hormiga Perez

Department: Department of Business

Credits: 6

Single program: S

 

 

Estimated learning time

Total number of hours 150

 

Face-to-face and/or online activities

60
 

-  Lecture with practical component

Face-to-face

  

15
 

-  Group tutorial

Face-to-face

  

15
 

-  Problem-solving class

Face-to-face

  

30

Supervised project

40

Independent learning

50

 

 

Learning objectives

 

Referring to knowledge

  • Understand the concept of entrepreneurship and the main mechanisms for launching a business.

 

Referring to abilities, skills

  • Develop the skills required to design a business project and to identify the resources need to initiate it.

 

Referring to attitudes, values and norms

  • Acquire a positive attitude to the possibility of creating a company as a viable professional option, whether in the short or long term.

 

 

Teaching blocks

 

1. Introduction to entrepreneurship

1.1. The role of entrepreneurship in society today

1.2. Entrepreneurial attitudes

1.3. The entrepreneurial process

1.4. The nature of entrepreneurship: theoretical approaches

1.5. Gender and entrepreneurship

2. Forms of entrepreneurship

2.1. Individual initiatives

2.2. Intrapreneurship

2.3. Social entrepreneurship

2.4. Sustainable entrepreneurship

3. People who innovate

3.1. The individual characteristics of entrepreneurs

3.2. Types of entrepreneur

3.3. The skills of the entrepreneur

3.4. The entrepreneurial team: collective entrepreneurship

3.5. The entrepreneur today

4. Creativity and the business idea

4.1. The creative process

4.2. The business idea

4.3. From the business idea to the business opportunity

5. Resources for entrepreneurship

5.1. The role of resources in entrepreneurship

5.2. Human capital

5.3. Social capital

5.4. Financial resources

6. From the opportunity to the business plan

6.1. Introduction to the lean startup method

6.2. The business plan: setting up the company

6.3. The marketing plan

6.4. The organizational plan

6.5. The financial plan

 

 

Official assessment of learning outcomes

 

Assessment is designed to demonstrate that students have developed the competences and objectives as set out in this course plan. Students can opt for one of two modes of assessment: continuous or single.

 

Continuous assessment

Continuous assessment involves weekly engagement with the course and the completion of various activities throughout the semester. Students obtain marks for these assessed tasks.

Details of these tasks and their assessment criteria are provided at the start of the course via the Virtual Campus.

To pass the continuous mode of assessment, students must obtain at least a 5 on these assessed tasks. These tasks include both group and individual assignments.

Additional conditions for continuous assessment:

  • Submission of the first activity or practical exercise is deemed to indicate the student’s decision to opt for the continuous mode of assessment.
  • Students must attend at least 70% of the scheduled sessions on campus. 

 

Examination-based assessment


Students who opt for the single mode of assessment must sit an exam that accounts for 100% of the final grade. The examination may include multiple-choice questions, short-answer questions, or practical exercises.

 

Repeat assessment

Repeat assessment consists of an examination covering the full content of the course. It follows the same format as that of the exam for the single mode of assessment.

 

 

Reading and study resources

Check availability in Cercabib

Book

Barringer, B. R., & Ireland, R. D. (2019). Successfully launching new ventures (Sixth Edition). Pearson Education Limited

Catāleg UB  Enllaç

Blank, S., & Dorf, B. (2012). The startup owner’s manual: The step-by-step guide for building a great company. K&S Ranch Press. 

Versiķ en línia (2020)  Enllaç
Catāleg UB. Versiķ en castellā (2016)  Enllaç

Hisrich, R. D., Peters, M. P., & Shepherd, D. A. (2014). Entrepreneurship. 10ª ed. McGraw Hill Education.

Catāleg UB  Enllaç

Reis E. (2011). The Lean Startup. Crown Business

Catāleg UB  Enllaç
Catāleg UB. Versiķ en castellā (2012)  Enllaç

Rodríguez Márquez, A; Nieto, M.J.; Fernández, Z.; Revilla Torrejón, A. (2014). Manual de Creación de Empresas. De la oportunidad a la puesta en Marcha. Thomson Reuters.

Versiķ en línia (2014)  Enllaç